Theorie Pure Professional Glossing Hair Serum 91ml


Hydrates, Shines and Eliminates Frizz 

Theorie Pure Professional Glossing Hair Serum hydrates, shines and eliminates frizz with no weight. This sheer hydrating serum adds pure shine with no after-feel. Creates silky highlights and transforms dull frizz into soft styles with movement. Infused with Sea Kelp Protein which strengthens strands. Hibiscus Extract, smooths and hydrates. Seaberry Extract, renews elasticity. Marula Oil, revitalises shine and softness.

Discover Theorie Pure Professional hair care, scientifically crafted with elemental botanical complex. These exquisite blends of botanical extracts, amino acids, proteins and oils nourish, repair and protect strands for gorgeous glossy hair that’s full of life and style.

To Use : For professional results apply 1 – 3 pumps (depending on hair length and thickness) to damp or dry hair, dispersing evenly. For best results, use with Theorie Pure Professional Smoothing or Restoring Shampoo and Conditioner.

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Additional Info

905806 Theorie Argan Oil Reform Hair Serum 100ml

Argan Oil is legendary for its nourishing properties. Rich in natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins, Theorie Argan Oil Reform Hair Serum penetrates deep into hair follicles, softening the cuticle and nourishing dry, damaged hair. Strengthens and fortifies without weighing hair down and acts as a layer of protection from heat-styling and environmental stress.


  • Nourishes and revives dull, damaged hair including split ends, frizz and dryness
  • Free of parabens
  • Safe for colour and keratin treated hair

To Use: Apply a small drop into your palms and rub hands together and distribute evenly throughout dry hair, starting at the ends. Style as usual. For dry scalp massage into roots.